(Routledge Applied English Language Introductions) 1 Edition
by Mable Chan (Author)
This textbook provides a
comprehensive introduction for students and professionals who are
studying English for business or workplace communication and covers both
spoken and written English.
Based on up-to-date
research in business communication and incorporating an international
range of real-world authentic texts, this book deals with the realities
of communication in business today.
Key features of this book include:
- use of English in social media that reflects recent trends in business communication;
- coverage of the concept of communicative competence;
- analysis of email communication;
- introduction
to informal English and English for socialisation as well as goodwill
messages, such as thank you or appreciation messages, which are a part
of everyday interaction in the workplace;
- examination of persuasive messages and ways to understand such messages;
- an
e-resources website that includes authentic examples of different
workplace genres and a reference section covering relevant research
studies and weblinks for readers to better understand the topics covered
in each chapter.
This book goes beyond the
traditional coverage of business English to provide a broad and
practical textbook for those studying English in a workplace setting.
