by Dan Tyre (Author), Todd Hockenberry (Author)
Use inbound principles to build and strengthen your company’s future
We’re
in a major shift in a fundamental aspect of how businesses grow, how
buyers purchase, and how businesses build meaningful conversations and
customer relationships. Companies who align their mission, strategies,
action plans, and tools with the way buyers think, learn, discover, and
purchase will have a huge competitive advantage. Organizations need to
adjust their mindset and build a strategic foundation to deal with these
facts and not just update a business plan.
Inbound Organization
shows leaders how to build their company's future around Inbound
principles and strengthen the structural foundations necessary to deal
with the changes in buyer behavior. It explains how and why Inbound
ideas and how to create a remarkable customer experience belong in the
boardrooms and on the desks of founders, entrepreneurs, business
leaders, and anyone who has a responsibility to lead their organizations
into the future.
• Discover the foundation of inbound principles
• Learn how to put ideas into practice today
• Read about organizations that successfully apply the principles of Inbound
• Keep your business on course to succeed amidst buyer changes
Stay ahead of the curve and learn how to use Inbound principles to ensure you’re always ahead of the curve.
