by Sallie Krawcheck (Author)
A Wall Street Journal and Washington Post Bestseller, Own It is a new
kind of career playbook for a new era of feminism, offering women a new
set of rules for professional success: one that plays to their
strengths and builds on the power they already have.
Weren’t
women supposed to have “arrived”? Perhaps with the nation’s first
female President, equal pay on the horizon, true diversity in the
workplace to come thereafter? Or, at least the end of “fat-shaming” and
“locker room talk”?
Well, we aren’t quite there yet. But
does that mean that progress for women in business has come to a
screeching halt? It’s true that the old rules didn’t get us as far as
we hoped. But we can go the distance, and we can close the gaps that still exist. We just need a new way.
In fact, there are many reasons to be optimistic about the future, says
former Wall Street powerhouse-turned-entrepreneur Sallie Krawcheck.
That’s because the business world is changing fast –driven largely by
technology - and it’s changing in ways that give us more power and
opportunities than ever…and even more than we yet realize.
Success for professional women will no longer be about
trying to compete at the men’s version of the game, she says. And it
will no longer be about contorting ourselves to men’s expectations of
how powerful people behave. Instead, it’s about embracing and investing
in our innate strengths as women - and bringing them proudly and
unapologetically, to work.
When we do, she says, we gain the
power to advance in our careers in more natural ways. We gain the power
to initiate courageous conversations in the workplace. We gain the power
to forge non-traditional career paths; to leave companies that don’t
respect our worth, and instead, go start our own. And we gain the power
to invest our economic muscle in making our lives, and the world,
better.
Here Krawcheck draws on her experiences at the highest
levels of business, both as one of the few women at the top rungs of
the biggest boy’s club in the world, and as an entrepreneur, to show
women how to seize this seismic shift in power to take their careers to
the next level.
This change is real, and it’s coming fast. It’s time to own it.
