by Paul Daugherty (Author), H. James Wilson (Author)
Technology
advances are making tech more . . . human. This changes everything you
thought you knew about innovation and strategy.
In their groundbreaking book, Human + Machine,
Accenture technology leaders Paul R. Daugherty and H. James Wilson
showed how leading organizations use the power of human-machine
collaboration to transform their processes and their bottom lines. Now,
as new AI powered technologies like the metaverse, natural language
processing, and digital twins begin to rapidly impact both life and
work, those companies and other pioneers across industries are tipping
the balance even more strikingly toward the human side with
technology-led strategy that is reshaping the very nature of innovation.
In Radically Human,
Daugherty and Wilson show this profound shift, fast-forwarded by the
pandemic, toward more human—and more humane—technology. Artificial
intelligence is becoming less artificial and more intelligent. Instead
of data-hungry approaches to AI, innovators are pursuing data-efficient
approaches that enable machines to learn as humans do. Instead of
replacing workers with machines, they're unleashing human expertise to
create human-centered AI. In place of lumbering legacy IT systems,
they're building cloud-first IT architectures able to continuously adapt
to a world of billions of connected devices. And they're pursuing
strategies that will take their place alongside classic, winning
business formulas like disruptive innovation.
These
against-the-grain approaches to the basic building blocks of
business—Intelligence, Data, Expertise, Architecture, and Strategy
(IDEAS)—are transforming competition. Industrial giants and startups
alike are drawing on this radically human IDEAS framework to create new
business models, optimize post-pandemic approaches to work and talent,
rebuild trust with their stakeholders, and show the way toward a
sustainable future.
With compelling insights and fresh examples from a variety of industries, Radically Human will forever change the way you think about, practice, and win with innovation.
