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Sport as a Business: International, Professional and Commercial Aspects
Description
1st ed. 2011th Edition
by H. Dolles (Editor), S. Söderman (Editor)
Sport has a number of distinctive characteristics whichimpact onthe extent of its globalization. This book seeks to gain a deeper understanding of the unique development in sports, its governance, its logic of co-creation of value and the advancement of the industry towards internationalisation, professionalization and commercialization.
Details
Year:
2011
Pages:
280
Language:
English
Format:
PDF
Size:
1 MB
ISBN-10:
0230249256, 1349320722
ISBN-13:
978-0230249257, 978-1349320721
ASIN:
B009ABXUT8
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