1st Edition
by David Steele (Author)
Broaden your professional horizons, expand the scope of your practice, and create new revenue streams
You
are uniquely gifted in your ability to ease suffering and enhance
quality of life. You help solve profound human problems and restore
hope. Now, The Million Dollar Private Practice reveals how you
can leverage your distinctive talents and expertise to dramatically
expand your professional and financial horizons.
Building upon
the premise that the key to building a million-dollar practice is
expanding your services from "one to one" to "one to many," renowned
private practice development consultant David Steele reveals his
time-tested strategies for transforming the ways you think and work.
You'll discover how to:
- Choose your niche and "own" it
- Develop business models custom-tailored to your unique talents and goals
- Create new systems, products, and services that make a considerable difference in your clients' lives
- Make "intangible" services tangible through branding and packaging
- Create value through referral systems, affiliate programs, and joint ventures
- Use creative marketing strategies designed for private practice professionals
- Develop sales and enrollment strategies that dramatically boost your client base
- Recruit, organize, motivate, and manage staff needed to build and run a million-dollar practice
Demonstrating
that profits need not be the enemy of ideals, this insightful guide to
professional development is an important resource for psychotherapists,
family and marriage therapists, social workers, and all private practice
professionals seeking creative ways to attract new clients and build
their businesses.