| Author(s) | Michelle Phillipov, Katherine Kirkwood |
 | Year | 2019 |
 | Pages | 277 |
 | Language | English
|
 | Format | PDF |
 | Size | 10 MB
|
 | Publisher | Routledge |
 | ISBN | 1138300802, 978-1138300804, B07KTGWDQM
|
Media interest in food has intensified in recent years, leading to a
contemporary food landscape where ‘alternative’ food practices are
increasingly visible. Concerns that were once exclusively the domain of
activist movements motivated by environmental, animal rights, health and
anti-corporate agendas are now central to primetime television cooking
shows, mobile apps and social media.
This book is the first to
explore the impact of popular media and culture on contemporary food
politics. Through examination of a range of media and cultural texts,
including news, digital media, advertising and food labelling, it brings
together leading and emerging scholars in food studies, media and
communications, sociology, law, policy studies, business, and geography.
The book explores the practices of alternative food movements, the
marketing techniques of conventional and alternative food producers, and
the relationships between food industries, media, and the public.
Covering topics ranging from agtech start-ups and social justice
projects, to new ways of mediating food waste, celebrity, and ‘ethical’
foods, Alternative Food Politics reveals the importance of media as a
driver of food system transformation.
This is a pivotal time for
media and food industries, and this book is essential reading for
scholars and students seeking to better understand the futures,
possibilities and limits of food politics today.
